On the Ocean Road… in the Mediterranean :)
At Apnée, we manufacture swimsuits 100% recycled from plastic waste collected in the Mediterranean Sea , but our commitment does not stop there.
Apnée is committed to preserving the oceans
Beyond the choice of fabrics, manufacturing circuits, transparency towards our customers, our duty is also to question ourselves every day about our practices, our mission to raise awareness in our community about the protection of the oceans .
It is for this reason that we decided to join Umaï on the “ Ocean Route ”, an adventure that they are undertaking for the second time, this time in the Mediterranean, going from Barcelona to Genoa. The goal of this project is to raise awareness, provide information on eco-responsibility, and highlight new committed actors .
Tuesday July 20, we made the return trip by train to participate in the round table on the theme “Between Land and Sea”. A long journey which took us to Château Léoube, a magical and preserved place. We came back full of lessons that we want to share with you today.
A rich exchange in the heart of Domaine Léoube
Transmit and create automations
Bad practices often come from a lack of understanding of the nature and consequences of our actions.
Do you know how long it takes for a cigarette butt to degrade but also how many liters of water it will pollute?
Some people think about bringing their can but leave their butts in the sand. However, one of the components of cigarette butts: cellulose acetate, takes nearly 10 years to biodegrade and a single butt can pollute up to 500 liters of water , a dramatic consequence for our oceans.
In the Port Cros national park , initiatives have already started to bear fruit, such as the removal of beach trash cans, encouraging vacationers to take their waste home, the distribution of pocket ashtrays, the marking of marine trails with explanatory panels, and the distribution of guides explaining the eco-friendly actions to adopt.
The goal: to transmit and create automatisms.
Team work
The interdependence of local actors is a key factor in the success of this quest.
The relationship between public and private institutions is fortunately not always contradictory. Today, in the heart of the Port Cros national park, the collaboration between Château Léoube and public service stakeholders works well and this is what ensures that this place remains preserved.
Château Léoube, an eco-responsible wine estate looking to the future
Located just a few kilometers from Bormes-les-Mimosas, Château Léoube is a wine estate aware of today's issues, focused on organic farming and highlighting short circuits, harmony and respect for nature. .
The domain has been striving for around ten years now to optimize the eco-responsibility of their services and consumption patterns. It offers advanced agro-agriculture, systems combining new technologies and traditional techniques, with a view to performance and respect for the environment.
Château Léoube is the ideal place to soak up the magic of the south of France, with your feet in the sand, the sound of the waves in your ears, olive groves and vineyards just a stone's throw away. You will also find a magnificent restaurant under the cork oaks, offering local fishing and vegetables from the estate.
This year, the estate inaugurated the Beach Boutique. There you will find a selection of eco-responsible and artisanal products: beach bags and sheets, organic cotton household linen, etc.
But above all a selection of Apnea pieces:printed swimsuits but also plain swimsuits , our organic cotton T-shirts , some terrycloth polo shirts and of course our famous linen shirts .
But above all a selection of Apnea pieces:printed swimsuits but also plain swimsuits , our organic cotton T-shirts , some terrycloth polo shirts and of course our famous linen shirts .
Being committed is a journey made of encounters, questions and doubts, love and passion. Love of the oceans is what drives us every day, love of our community is what pushes us to always go further without getting discouraged.
Attending the talk:
Representatives of Château Léoube, the Umai team, the Explore & Préserve association, the Provence Model Forest association, those responsible for the coastal path at the town hall of Bormes-Les-Mimosas, the Education Managers and environmental awareness of the Port-Cros National Park, the Free Trade Union Association of Forest Management of the Suberaie Varoise and our team.
Written by Apnée Swimwear
